Challenges in Long-Term Development for Crypto Projects

According to Cointelegraph, many cryptocurrency projects face significant challenges in establishing long-term sustainability due to the constant need to adapt to new market narratives. Rosie Sargsian, head of growth at Ten Protocol, highlighted this issue in a recent article, emphasizing that many crypto founders tend to pivot at the first sign of trouble. She noted that traditional business advice encourages avoiding the sunk cost fallacy, but in the crypto world, this has led to a culture of frequent pivots. Sargsian explained that the current product cycle in the crypto industry lasts about 18 months source: https://www.binance.com/en/square/post/31872427910313?utm_source=BinanceNewsRSS