Truth Social Unveils Plans for Utility Token and Loyalty Rewards Program
Truth Social, the social media platform launched by U.S. President Donald Trump, has announced plans to introduce a utility token that would be linked to Truth Social's Patriot Package TV.
According to the company's announcement, Patriot Package subscribers will soon be able to accumulate "gems" on their Truth Social accounts based on their engagement with the platform.
These digital rewards are set to be linked to a utility token that will be integrated across both Truth Social and the premium Truth+ service.
The Patriot Package, which is currently in public beta, is priced at $9.99 per month. Subscribers receive access to 12 “premium, non-woke news channels,” expanded video-on-demand content, a red verification checkmark, and a Truth+ badge.
Interestingly, the platform’s free tier offers 27 channels—including Euronews and a Spanish-language station—outnumbering the paid option by 15 channels.
President Trump Expanding Crypto Ambitions With Each New Day
This is not the first time Trump Media & Technology Group, Truth Social’s parent company, has signaled interest in digital assets.
In April, the company disclosed plans to develop a utility token for a Truth digital wallet, initially intended for Truth+ subscription payments but was later extended to other services within the Truth ecosystem.
Most recently, Trump Media filed a registration statement with the U.S. Securities and Exchange Commission (SEC) for the "Truth Social Crypto Blue Chip ETF."
This proposed exchange-traded fund would track a basket of leading cryptocurrencies, including Bitcoin, Ethereum, Solana, XRP, and Cronos.
Truth Social’s crypto initiatives are part of a wider trend of Trump-affiliated ventures embracing digital assets. Both Donald and Melania Trump have promoted various NFT collections and meme tokens, and the former president recently hosted top holders of the TRUMP token at a private event.
These activities have drawn criticism from ethics groups, with advocacy group Accountable.US calling it "the most nakedly corrupt self-enrichment scheme in U.S. presidential history."
The Trump family’s involvement in crypto extends to projects like World Liberty Financial and American Bitcoin, further cementing their presence in the digital asset space.
Ongoing Scrutiny Over Trump's Crypto Empire
The surge in crypto activity linked to Trump and his businesses has not gone unnoticed by lawmakers.
Senator Elizabeth Warren (D-MA) and others have called for stricter regulations to prevent sitting presidents and their families from profiting from crypto ventures. Despite these concerns, legislative progress has been slow.
Some Republicans have also raised questions about the crypto industry’s influence on policy.
During a recent Senate Banking Committee hearing, Senator John Kennedy (R-LA) challenged crypto leaders on the industry’s role in shaping its own regulatory framework, warning against the pitfalls of self-regulation.
Truth Social’s push into utility tokens and ETFs underscores the growing intersection of social media, politics, and digital assets.
As the platform prepares to roll out its loyalty rewards program and expand its crypto offerings, it remains to be seen how regulators, investors, and the broader public will respond.