Wealthy Asian Families Are Going All In On Crypto Investments

Asia’s wealthiest families are piling into crypto like never before, signaling that digital assets have officially moved from the sidelines into the heart of sophisticated wealth management.

What was once treated as a speculative gamble is now being embraced as a core pillar of diversified portfolios — and the capital flowing into the sector proves just how fast momentum is building.

Singapore-based NextGen Digital Venture is a prime example. Founder Jason Huang revealed that the firm raised over $100 million in just a few months for its new long-short crypto equity fund, the Next Generation Fund II.

“Our investors — mainly family offices and internet or fintech entrepreneurs — recognize the growing role of digital assets in diversified portfolios,” Huang said. His first fund, closed last year, returned a staggering 375% in under two years.

This marks a significant shift from just a few years ago, when wealthy families only made small allocations to Bitcoin or blockchain-linked ETFs. Today, allocations are larger, strategies are more advanced, and the appetite for digital assets is stronger than ever.

UBS: Chinese Family Offices Set to Increase Crypto Holdings

The trend is being closely monitored by global banks. According to UBS, several overseas Chinese family offices plan to boost their crypto exposure to around 5% of total portfolios.

“Many second- and third-generation individuals of family offices are starting to learn about and participate in virtual currencies,” said Lu Zijie, Head of Wealth Management at UBS China.

Rising demand is being fueled by a mix of market performance and supportive policy. Bitcoin recently surged past $124,000, while pro-crypto regulation such as President Trump’s GENIUS Act in the U.S. and Hong Kong’s stablecoin legislation have strengthened confidence across Asia.

Wealth managers say family offices are no longer satisfied with just buying and holding Bitcoin. Increasingly, they are exploring basis trades, arbitrage opportunities, and institutional-grade custody solutions.

“Last year, they started to dip their feet into Bitcoin ETFs… now they have begun to learn the difference of holding a token directly,” said Zann Kwan, CIO of Revo Digital Family Office in Singapore.

Fidelity International’s Giselle Lai added that Bitcoin is also gaining traction as a hedge against macroeconomic uncertainty, thanks to its low correlation with traditional assets like stocks and bonds.

Asia Is Striking Gold From the Crypto Boom

Crypto exchanges across the region are also riding the wave. Hong Kong’s HashKey Exchange reported an 85% year-on-year jump in registered users as of August 2025.

In South Korea, trading volumes at the country’s three largest exchanges have climbed 17% so far this year, with average daily turnover up more than 20%. Regulators are preparing to approve the country’s first spot crypto ETFs while developing a Korean won-pegged stablecoin framework.

Meanwhile, Dunamu, operator of Upbit — South Korea’s largest exchange — has launched a new custody service targeting institutional investors, reflecting growing demand for secure storage as regulatory clarity encourages broader participation in digital assets.