Bitget appoints Ignacio Aguirre Franco as Chief Marketing Officer (CMO).

Bitget has announced the appointment of Ignacio Aguirre Franco as Chief Marketing Officer (CMO). Ignacio has over 15 years of experience in the technology, fintech, and blockchain sectors, having held senior positions at internationally renowned companies such as Adobe, SAP, Scorechain, and Xapo Bank. He possesses extensive experience in global brand operations and user growth. As CMO, Ignacio's core responsibilities will revolve around Bitget's vision of a Universal Exchange (UEX), driving the seamless integration of CeFi, DeFi, and TradFi ecosystems to create a diversified financial ecosystem where users can "buy all global assets in one place." He will also be responsible for global brand strategy, enhancing user engagement, and refining product narratives to accelerate the adoption of Bitget's innovative products such as on-chain trading, stock contracts, and GetAgent, providing crucial momentum for the company's goal of reaching 150 million users by 2026.