Enterprise-level loyalty platform Superlogic announced the completion of a strategic round of financing of US$7.6 million, with participation from Amex Ventures, Sangha Capital, 10SQ Capital, Nima Capital, Actai Unicorn Fund, Chainlink Capital, etc. The total financing has reached US$15 million so far. Its early investors also include Warner Music Group, Mirabaud, Galaxy Interactive and Liquid 2 Ventures.
Superlogic uses blockchain to tokenize traditional reward points and can convert redeemable product and service experiences into "digital badges" to help brands effectively manage their loyalty programs. Its customers include payment giant American Express, etc. (Forbes)