Visa Dominates Cryptocurrency Card Market with Significant Transaction Volume

According to PANews, analyst @obchakevich_ shared insights on the X platform, highlighting Visa's dominance in the cryptocurrency card market with a monthly transaction volume of $365 million. The analysis examined 13 representative cryptocurrency cards, evaluating on-chain transfer volumes, card deposits, payments, and internal card service payment functions. Among these projects, 10 were associated with Visa, while only 3 were linked to Mastercard. The primary drivers of Visa's transaction volume growth were the payment projects Rain Card, RedotPay, and Etherfi Cash, collectively accounting for $320 million. The analyst noted that many projects opt for Visa when launching cryptocurrency cards due to its simpler issuance process, lower operational costs, and reduced compliance risks. Although Mastercard is considered reliable, its stricter review process and higher fees result in fewer payment projects choosing it. Notably, Visa's market presence in cryptocurrency cards is bolstered by Rain's contributions.