Thumzup Media Steps Into Dogecoin With $2 Million Market Purchase
Thumzup Media Corporation has made its first open-market purchase of Dogecoin, acquiring around 7.5 million tokens worth close to $2 million.
The deal was executed at a weighted average price of $0.2665, signalling the company’s growing interest in digital assets.
The announcement lifted shares by about 4.5% in after-hours trading, despite the stock having closed the previous session 7.7% lower at $4.61.
Dogecoin Mining Push With Dogehash Acquisition
The Dogecoin purchase is only one part of a broader strategy.
Thumzup has already outlined plans to acquire Dogehash, a mining firm currently running 2,500 rigs with an additional 1,000 units expected before the year ends.
If finalised, this acquisition would give Thumzup the ability to operate 3,500 Dogecoin mining rigs, making mining a central part of its expansion into the cryptocurrency sector.
Leadership Strengthened With Dogecoin Insiders
Alongside its acquisitions, Thumzup is building a leadership team with strong ties to the Dogecoin ecosystem.
Jordan Jefferson, CEO of DogeOS and leader of MyDoge, has joined its Crypto Advisory Board together with Alex Hoffman, head of ecosystem at DogeOS.
Their appointments reflect the company’s intention to bring community-focused experience into its decision-making process.
Financing Expansion With $50 Million Stock Offering
To fund its crypto ambitions, Thumzup raised $50 million in August through a public offering of common stock priced at $10 per share.
This comes on top of its crypto treasury strategy, which began in January with a $1 million Bitcoin investment.
In July, the board authorised the company to hold up to $250 million worth of cryptocurrencies, giving it one of the larger potential treasuries among mid-cap Nasdaq-listed firms.
Trump Family Link Adds Another Layer Of Attention
Adding to investor interest, filings revealed in July that Donald Trump Jr. holds 350,000 shares in the company.
According to Bloomberg, the stake was acquired on the advice of an investment adviser, with no further involvement from him in the firm’s operations.
The connection, however, has drawn attention to Thumzup’s activities as it positions itself deeper in crypto markets.
Thumzup’s Aggressive Dogecoin Strategy Faces Market Questions
From Coinlive’s perspective, Thumzup’s aggressive push into Dogecoin raises questions about whether the company can balance ambition with sustainability.
While the $250 million crypto treasury plan and 3,500 mining rigs sound impressive, the market remains volatile and mining profitability is uncertain.
Appointing Dogecoin insiders strengthens its credibility within the community, but without clear revenue models beyond speculation and mining, the company could find itself overexposed.
The situation suggests Thumzup is pursuing a high-risk digital strategy that may be driven more by market momentum than by a long-term plan.