Trump-Linked World Liberty Financial Launches Token Burn After 31% Price Drop

World Liberty Financial (WLFI), the Trump-affiliated crypto project, has initiated its first token burn just days after launch, aiming to stabilize prices and restore investor confidence following steep post-debut volatility.

The WLFI token surged to $0.331 on launch day before tumbling more than 31% to just over $0.23. In response, the project burned 47 million WLFI tokens — about 0.19% of its circulating supply — by sending them to a verified burn address, onchain data from Lookonchain confirmed.

WLFI’s circulating supply currently stands at 24.66 billion tokens, roughly a quarter of the project’s original 100 billion supply, according to CoinMarketCap.

Buyback-and-Burn Plan in Motion

The burn marks the first step in a broader buyback-and-burn program, where the team intends to use protocol-owned liquidity fees to purchase WLFI from the open market and permanently remove it from circulation.

According to the team, the strategy is designed to reduce downward selling pressure and reward long-term holders by increasing their relative ownership share. Initial community feedback has been mostly supportive, though a formal vote on the proposal has yet to be completed.

The selloff followed WLFI’s first token unlock, where early investors were allowed to offload up to 20% of their holdings purchased during presale at prices between $0.015 and $0.05 — sparking heavy selling pressure.

Despite the turbulence, WLFI has already broken into the top 30 cryptocurrencies by market capitalization, with major listings on Binance, OKX, and Bybit fueling trading activity.

Trump Family’s Family Fortune Balloons Following WLFI Debut

The project’s debut also propelled the Trump family’s paper wealth by an estimated $6 billion, as they collectively hold just under 25% of WLFI’s total supply. These tokens remain locked and cannot currently be sold.

Launched in 2022 during Donald Trump’s presidential campaign, World Liberty Financial has since expanded into stablecoin products and decentralized finance offerings, positioning itself as a gateway for retail adoption.

While the burn may offer short-term price support, analysts caution that it also underscores the broader challenge facing celebrity-backed crypto projects: transitioning from hype-fueled launches to sustainable growth anchored in real-world utility.

As WLFI shifts from speculation to long-term viability, investors and regulators alike will be watching whether the project can deliver more than token mechanics.